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Configuration of Segmentation in SAP CRM
What is customer segmentation?Customer segmentation is the practice of dividing a customer base into groups of individuals that are similar in specific ways relevant to marketing, such as age, gender,...
View ArticleProduct proposal for sales transactions
This function would enable the CRM system to display product proposals in sales orders. These product proposals can thereby boost the sale of certain products or/and extend the scope in sales...
View ArticleMembership Activity in Loyalty Mangement
Hello A Membership Activity in Loyalty Management consists of two sets of configuration. 1. Membership Cateogry 2. Membership Types. We have to create Membership Category in the first place and also...
View ArticleCRM Segmentation by Installed Base
This document explains the process needed to be able to segment the market by using Installed Bases.View this Document
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Segmentation Basis in SAP CRM: Configuration & Authorization Setting
Segmentation Basis in SAP CRM: Configuration & Authorization Setting IntroductionSegmentation is a business process to divide the customer base into different segments. It enables to effectively...
View ArticleSegmentation Datasource Infoset
Segmentation when i create a datasource with infoset and infoset is CRM_MKTTG_BP_ADDR.when i assign the datasource to attribute list and activate it. there is no values found in the filter criteria. I...
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How to use CRM Deals for top level promotion planning?
Recently while exploring some of the key features of trade promotion management (TPM) in CRM 7.2, I came across "Deals".I was also looking for a tool (standard) which I can use to plan my promotion on...
View ArticleHow to trigger decision Node's follow-up step in campaign automation
In campaign automation scenario, system can send out E-mails to customers. And according to customer's response to the surcey, the follow-up step can be different. In the standard System, a customer...
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How to configure a member activity
Hello everybody, This document shows how to setup a simple member activity to be used in a loyalty program. Our next document will show how to setup a simple loyalty program, so stay tuned. Procedure...
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Almost all about External List Manegement (ELM)
Hi All , I have been working with ELM since past few days. and I would like to share some knowledge about ELM , Configuration for ELM , Enhancing ELM , Troubleshooting ELM and someother things or tips...
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Campaign Determination In Sales Document
1. IntroductionCampaign determination is one of the striking functionality in SAP CRM Marketing. There are some commonly used functionality in Marketing such as Campaign Automation, Loyalty Management,...
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How to create a loyalty program
Hello everybody,This document shows how to create a simple loyalty program. If you have any question regarding how to configure member activities, you can check our last document ->...
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Configuration of Install Base Management (follow up document for...
Creating Install Base: CUSTOMIZATION STEPS FOR CREATING CATEGORIES, OBJECT FAMILIES FOR INSTALL BASE (IB) Creating Install Base (IB): Run the Transaction (/n IB51) Creating Categories for Install base...
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Install Base Management Introduction
INSTALL BASE MANAGEMENT (Introduction) Installed base management enables the representation of objects installed at your customer’s site (such as devices, machines, software, and so on) for which a...
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How to create rules for your loyalty program 4/4
Hello Everybody, This is the last part of our documents showing how to create a simple loyalty program. I hope you haven't missed neader of then, but in case that this happened you can check right...
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How to create rules for your loyalty program 3/4
Hello Everybody, This is the third part of our documents showing how to create a simple loyalty program. I hope you haven't missed neader of then, but in case that this happened you can check right...
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Now available - Customer Engagement Intelligence as free trial in the cloud
About SAP Customer Engagement Intelligence powered by SAP HANA: SAP® Customer Engagement Intelligence (CEI) is a fully integrated software suite that consists of three applications: - SAP Customer...
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CEI ADT - How to generate and upload custom ADT data via CSV
Background:The segmentation application Audience Discovery and Targeting within the Customer Engagement Intelligence suite of HANA powered products is a great tool for building segmentation models and...
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CEI - How add a new tile to the Home Screen launching SAP CRM
Requirement: The Customer Engagement Intelligence Suite of Applications has a nice Home Screen that is structured in tiles that host KPIs, recent objects, links etc..I recently got the request to...
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CEI Installation Process - Summary
With this document we'd like to provide an brief overview on the installation process for the new SAP Customer Engagement Intelligence solution powered by SAP HANA. The official and complete...
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